Sunday, October 28, 2012

Business-IT Integrations, Cultural Transformations & ITILv3


In the last decade or so, we all have witnessed the business enterprise evolutions caused by the emergence of the Internet and IT. Immediately following the .com bubble burst, business enterprises have, justifiably, gone through the state of denial (IT is necessary evil, IT is not important, IT is back-office, and so on) by attempting to outsource as much of IT as possible. When companies like ebay.com, amazon.com, and many others demonstrated how IT and the Internet have enabled these business enterprises to emerge as leaders in their respective verticals, others, that were previously in denial, have started realizing that IT could truly enable these business enterprises to capture new markets, to enter new regions, to offer value-add services / products to their end customers, to be more profitable, to generate greater wealth for their shareholders, and so on. Proctor and Gamble reported savings of over $500MM through an innovative use of IT and implementation of service management, amazon.com, in these slow time, have shown all the potential to be profitable and to be able to pass through these tough times, and so on. There is an increasing degree of dependencies between the core business processes of business enterprises and capabilities provided by the Internet and IT. As a result of these dependencies, most recently, IT organizations have found themselves under increasing pressures, from the businesses / customers they support, to evolve their respective organizations and to ensure tighter business-IT integration.

ITILv3 most definitely provides a unique set of guidelines that creates a view of how mature IT organizations should be able to provide effective business service management. ITILv3 is unique in a sense that it spans across a wide range of IT industry practices, standards and disciplines to bring all into a larger perspective i.e., business-IT integration. ITILv3 will enable IT organizations to plan and implement their transformations / improvements to achieve business service management. We also understand that business enterprises do evolve and business process evolution is always one of the key components of such evolutions. In order for these evolutions to be efficient and successful, business enterprises continue to depend on and look towards IT to support and enable these evolutions. In such situations, IT organizations are expected to be agile and be able to respond to ever changing business environments and competitive drivers. However, the challenge for lower maturity level (organizational maturity level 2 and lower) IT organizations is that they always find themselves reacting to such business demands and they do so in a way that is not efficient and causes a lot of disruptions e.g., service outages, slow response capability, expensive changes, lack of alignment between the needs and the solution, and so on. In addition, since these IT organizations are largely disconnected from their businesses / customers, they are unable to appreciate and proactively plan to build the right IT capabilities to support and enable business evolutions in a timely manner.

Depending upon the role that IT plays in enabling the core business processes, the rate of IT evolution may be critical to the overall business success and profitability. For some business enterprises, implementing service management may be transformational and embarking upon such a journey may sometimes be more about cultural transformations than any other single factor. It may need major shift in how people think about and manage IT. These shifts may include:

  • IT is for the business and IT is not for IT
  • Targeted technology capabilities investments to maximize business profitability
  • Fire-fighting is not rewarded, pro-active fire-prevention is rewarded
  • We will thrive not just survive, and so on. 

Cultural transformation, an aggregate of small behavioral transformations over time, is achieved through:


·      Well-aligned business and IT vision & strategies
·      Clear definition of enterprise architecture standards and governance policies
·      Thoughtful management of changes in people’s attitudes and ways of thinking
·      Careful planning, management and incremental implementations of a range of continual service and service management process improvements
·      Business-IT organizational re-alignments.

Business enterprises have been struggling to leverage IT Infrastructure Library (ITIL) guidelines and to achieve such transformations to realize the highly anticipated effectiveness and efficiency and business-IT integration benefits.

It is important to note that such ‘transformation’ – normally a higher degree of change with greater impact – does not happen overnight and requires consistent, steady, incremental, and ongoing improvements. Business service management implementation is no exception. What makes such transformations even riskier is the lack of organizational knowledge about all that is necessary to make these efforts successful. It is absolutely critical to realize that ITILv3 is more than just about the IT infrastructure and IT operations management and that business service management sometime means a major shift in the way IT has been managed and operated and the manner in which it has been delivering its services to the customers. ITILv3 and business service management are about integrating IT with the business and ensuring traceability right from business processes, business services to technical services and all the way down to individual technology (infrastructure, application, software, hardware, databases, middleware and others) components. Implementing business service management will very likely impact each and every aspect of the business enterprise organization. In fact, depending upon organizational baseline maturity level, implementing service management may even be revolutionary and may take longer before the undertaking organizations starts realizing the benefits. To make the matters worse, organizational tolerances to sit tight and wait for these transformational benefits to come through have been declining. In efforts to see the returns sooner, some organizations have considered options to outsource business service management without even completely realizing what it really means to outsource business service management.

Implementing business service management is expensive, risky, and difficult and requires consistent and well-planned approach. Some of the questions that IT managers have asked me over the years mostly pertain to keeping the momentum going in the midst of ever changing organizational and business environments. One of the most common questions is:

How do we implement business service management and demonstrate the value-add before our next management ‘shuffle’?

What do we do when this shuffle happens and we lose all the support?

Answer to these questions is simple. In order to keep the senior management sponsorship alive, the one that survives all frequent management shuffles and in order to ‘excite’ the larger organization to embrace this transformational change, 

We must demonstrate the business value created as early as possible and help the senior management and the larger organization see a small ‘slice’ of our business service management vision at a time.

Under such business / organizational pressures, faster turn-around coupled with effective and efficient management of continual improvement efforts may be the answer.

How can IT organizations go about delivering incremental and iterative value to the business customers through steady and ongoing improvements in an agile fashion? My future blogs will be dedicated to answering this question in great deal of details. 

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